{"product_id":"pureology-pure-volume-shampoo-9oz","title":"PUREOLOGY - Pure Volume Shampoo 9oz.","description":"\u003cp\u003e\u003cspan\u003eLightweight shampoo that enhances volume and restores movement to flat, fine, color-treated hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePureology Pure Volume Shampoo enhances volume and restores movement to flat, fine color-treated hair with key ingredients Wheat Protein and Eucalyptus Leaf Extract and a signature aromatherapy blend of Pink Grapefruit, Wild Rose, and Cedarwood.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eBENEFITS\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBody-boosting formula infuses hair with airy movement, fullness and extraordinary color protection\u003c\/li\u003e\n\u003cli\u003eZeroSulfate,100% vegan\u003c\/li\u003e\n\u003cli\u003eAromatherapy blend of Pink Grapefruit, Wild Rose, and Cedarwood\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eApply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, shampoo with Pure Volume Shampoo, and follow Conditioner with Color Fanatic Multi-Tasking Leave-In Spray and Style + Protect Instant Levitation Mist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eYou may also like\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/skylinebeautysupply.com\/products\/pureology-strength-cure-best-blonde-shampoo-8-5oz?_pos=43\u0026amp;_sid=0de8276a4\u0026amp;_ss=r\" title=\"PUREOLOGY - STRENGTH CURE BLONDE SHAMPOO 9OZ.\"\u003ePUREOLOGY - STRENGTH CURE BLONDE SHAMPOO 9OZ.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/skylinebeautysupply.com\/products\/pureology-hydrate-shampoo-8-5oz?_pos=2\u0026amp;_sid=a1f402b6e\u0026amp;_ss=r\" title=\"PUREOLOGY - HYDRATE SHAMPOO 9OZ.\"\u003ePUREOLOGY - HYDRATE SHAMPOO 9OZ.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/skylinebeautysupply.com\/products\/pureology-smooth-perfection-shampoo-8-5oz?_pos=19\u0026amp;_sid=a1f402b6e\u0026amp;_ss=r\" title=\"PUREOLOGY - SMOOTH PERFECTION SHAMPOO 9OZ.\"\u003e PUREOLOGY - SMOOTH PERFECTION SHAMPOO 9OZ.\u003c\/a\u003e\u003c\/p\u003e","brand":"PUREOLOGY","offers":[{"title":"Default Title","offer_id":34325435842697,"sku":"PUR-P1870600","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0358\/0369\/3193\/products\/PUREOLOGY-PureVolumeShampoo9oz.-1.jpg?v=1608772950","url":"https:\/\/skylinebeautysupply.com\/products\/pureology-pure-volume-shampoo-9oz","provider":"Skyline Beauty Supply","version":"1.0","type":"link"}