PUR-P1864100Regular price $43.04 Save $-43.04
WHAT IT IS
Silicone free, lightweight shampoo that hydrates fine dry, color-treated hair.
WHAT IT DOES
Thirst-quenching formula provides superior moisture, touchable softness and extraordinary color protection for fine hair.
WHAT ELSE YOU NEED TO KNOW
Apply a dime-sized amount to wet hair at the scalp. Using your fingers, lather and work the shampoo down to the ends. Rinse. For extra cleansing, repeat. For best results, follow with Hydrate Sheer Conditioner and Color Fanatic Multi-Tasking Leave-In Spray.
Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.